EPISODE 14

Written By Ty Temel

EXPOSING THE WORLD OF SUPPLEMENTS

HIGH PERFORMANCE COACH, BEN COOMBER

Everybody’s relationship with fitness is unique, and for Ben Coomber it became the spark that led to losing 5.5 stone, creating 3 businesses and changing the lives of thousands.

We go deep with the high performance coach, speaker and entrepreneur about his battle with Long Covid, the honesty behind his Awesome Supplements, the true impact of weight loss organisations, how to take control of your path, and so much more.

This episode covers

  • The catalyst for Ben’s stunning weight-loss journey

  • Facing the challenges of military school

  • The truth about regulation in the supplement industry

  • A gruelling battle with Long Covid for over a year

  • The negative impact of weight loss organisations

 

EPISODE HIGHLIGHTS

 

“I've always had at the back of my mind that I want to be able to kind of bring that positive energy. As someone working in this space that I do, going into the place that I'm now trying to move into with my work, I feel that's a hugely advantageous thing.”

1:10:45 - Ben Coomber

——

“I wanted to do theatre, the arts and creative stuff, my brain was just a bit out there. So all the way through school, I was ‘rubbish’ and ‘not applying myself’ and all the rest of it.” - 3:20 - Ben Coomber

“Initially I don't think it was a case of fitting in, I think it was a case of having some level of acceptance. If they could turn up to the school play, and I can make them laugh for an hour, they accepted me, and the bullying would stop for a week.” - 13:15 - Ben Coomber

“At that point in time with Long COVID, everyone was just like, ‘Rest, and hopefully you'll be okay?’. That wasn't a good enough answer for me. So then went on a personal journey - who do I know that can help me recover? ” - 25:25 - Ben Coomber

“I wouldn't say we did well early on. It took us like four years to turn a profit. It's really hard building a product-based business, but it's been a really interesting business journey.” - 35:25 - Ben Coomber

“That's probably one of the biggest issues with this world of supplements. I can do these things to make a label claim, but on the back of the label is not what is on the front of the label, what the claim would initiate. That's why knowing the research is really important. ” - 41:50 - Ben Coomber

“They talk about this a lot in the business world: if it's not a hell yes, it has to be a no. I've tuned back into that again, and now I've got my sense of clarity back.” - 57:20 - Ben Coomber

“If you looked at the data of how successful people are on the Weight Watchers plan, you'd be horrified. Because people are coming back, and back, and back and back. So they're not getting educated, they're not changing.” - 1:10:45 - Ben Coomber

“It's not as simple as just thinking ‘Oh it’s got magnesium in it, sweet, jog on’ - there's a huge quality component. So anything in the supermarket that's real low level, it will help a bit, but some of those other quite important nutrients that we really don't get enough of, you're probably not going to get near a sufficient level.” - 1:16:10 - Ben Coomber

Ty Temel
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